OARO

Hackers meets Head Office

We started from a place reminiscent of the days before big data and big confusion, back when the internet was a shiny, digital, egalitarian utopia. Their visual identity speaks to this —inspired by the language of early computing systems and the soothing .exe-screen blue. We created a custom font with both human and geometric characteristics complete with wingdings to contextualize OARO's range of offerings and their position at the cutting edge within the digital clutter.

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